a·bout
/əˈbout/
preposition
on the subject of; concerning.
Would you believe me if I told you that I was born in 1991, yet I’m still 24 years old? No, right? Well, you’re gonna have to, because I am 24 and I was actually born in 1991...in Addis Ababa, Ethiopia. You see, Ethiopia uses the Orthodox Church's calendar, which is 8 years and 8 days behind. Told you I was born in '91.
Born in Ethiopia to two loving parents and a younger brother, I was privileged and blessed to grow up in a family that valued hard work, passion, family, and most importantly, religion. My Ethiopian background has always been and will always be a significant part of who I am today. In so many ways, it has shaped my identity, especially when it comes to sports.
Around the age of 4, I discovered a passion that would define my career 14 years later: football. Well, not American Football—here we call it soccer, right? At 4 years old, I fell in love with the game's passion, inspired by an older cousin I admired. I wanted to be like him—the way he screamed with joy after every goal, the way his mood shifted with wins, but definitely not the way he reacted to losses. Nope. From an early age, I learned about passion in sports, and I ran with it.
Fast forward 20 years, 7,100 miles, 4 presidents, 3 prime ministers, and a second language later, I have built a career in sports fueled by my passion for storytelling and football. Today, I use the same passion I learned from my cousin at the age of 4 to fuel the fandom of other sports fans like me, one edit at a time.
Core Principles
For the Fans
Even before my first opportunity in this league, I knew that my primary goal as an editor in sports was to deliver meaningful content that caters to the diverse needs of every fan.
Athletes are Human
Athletes are human, a fact that can often be forgotten or disregarded in sports. My goal as an editor is to humanize our athletes, making them relatable, likable, and understandable.
Have Fun
I like to believe that I’m a funny guy. Some might argue against that. Nonetheless, I aim to infuse humor and liveliness all while being mindful of the context to enhance viewer satisfaction.
SKILLS
Adobe Premiere Pro
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Adobe After Effects
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Adobe Photoshop
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Sony Mirrorless Cameras
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Control Room Experienced
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Creative Ideation
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Deadline Oriented
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Detail Oriented
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Photography
Adobe Premiere Pro • Adobe After Effects • Adobe Photoshop • Sony Mirrorless Cameras • Control Room Experienced • Creative Ideation • Deadline Oriented • Detail Oriented • Photography
Awards & Recognitions
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Won a 2023 Emmy Award for a single spot promotion as producer / editor of 2022 NFC Championship Hype Video.
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Was awarded Elizabeth Setton Award for Excellence in Publication during my time writing for school newspaper.
Interests
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I’ve traveled to 6 countries and plan to add to that list annually! I’ve traveled to Iceland, France, Italy, Ethiopia and England.
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The first sport I fell in love with at the age of 4. I remain an avid fan forever supporting the best team in London, Arsenal. I also still play indoor / outdoor on a weekly basis.
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Freelance photographer for family and family friends. Additionally, I work producing, editing content and helping manage my home church’s social media accounts. 123K followers on TikTok. 69K followers on Ingragram. 33K subscribers on Youtube.
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Since getting my first pair of Jordan’s in 7th grade, I have been a streetwear and sneaker connoisseur.